With the Caterpillar Dealer Rental Software, we developed a digital solution that covers the entire rental workflow.
The rental platform we built for Caterpillar is a powerful, feature-rich tool designed for comprehensive, omnichannel rental management. It covers everything from lead generation to contract closure, managing every phase including dynamic pricing, check-out/check-in, and invoicing.
Digital Revolution: Innovation and Strategy
As with all our most successful projects, our work with Caterpillar involved creating a digital ecosystem comprised of distinct operational touchpoints.
A Multichannel Partnership
Over the years, the collaboration between Alias2k and Caterpillar has evolved to cover various business areas.
Specialized tools
for critical topics
Beyond website development and the creation of technical guides, promotional animated videos, and communication materials for events and webinars, ERA partnered with Alias2k to develop specific digital products that address critical industry issues.
Multiple services,
a unique partnership
A versatile approach that evolves alongside the European rental sector—a truly multifaceted collaboration.
Carole Bachmann, Secretary General ERA
ERA has worked with Alias for years and is extremely satisfied. They are a dynamic team with fresh ideas and diverse backgrounds, fully dedicated to the work and attentive to client needs. If you ever have a problem, they are always available to find a solution for you!
Reinventing the online customer experience: the challenge for the rental digital revolution
The result of a 360-degree strategic consultancy (which also included the graphic identity and project logo), Fast Rent was the first digital “challenge” faced together with the client: even today, many users use the fastrent.ch website to find the machines and equipment they need and rent them online independently. Today, after adopting CDRS (Caterpillar Dealer Rental Software), the Caterpillar rental system developed and distributed by Alias2k, Avesco Rent has completed a rich digitalization journey that has involved many “faces” of the company, from integrations with management systems to the website. A highly successful experiment to offer clients a new and more agile way to use the rental service.
The web as a competitive advantage
Investment in digital and experience offer a competitive advantage in rental. Customers can rent via online channels (website, app, kiosks), creating a complete physical-digital experience.
Julie Hanssen, Executive Assistant to the CEO & Marketing Manager – Avesco Rent
Alias2k is a true partner. They delivered a professional website with e-commerce integration and continue to support us through their dedicated and stable success team. Their collaborative, open-minded approach makes all the difference.
Together with Alayan we activated a suite of personalized products and services, creating a true digital ecosystem
The services developed for Alayan include important custom projects, among which the exclusive Branch Portal for organizing and consulting all company information, personalized integrations with third-party systems like Business Central or Salesforce, and the corporate website with specific lead collection and SEO functions. All components of the Alayan Rentals digital world interface with CDRS (Caterpillar Dealer Rental Software), the Caterpillar rental management system developed and distributed by Alias2k.
Vincent Albasini, CEO Alayan
We are impressed by the mix of expertise we found in Alias: deep knowledge of our market, creativity, experience in new technologies, and a high level of daily support. It is truly difficult to find all these skills in a single partner.
A complex digital system
A system built to continue evolving, and Alias2k is excited to realize this evolution together with Alayan Rentals!
Our specialized equipment rental products enrich Alayan’s software system
